Mass Communication Theory 7th by Stanley J. Baran

Goleman reveals the skills that distinguish star performers in every field, from entry-level jobs to top executive positions.

Daniel Goleman’s bestselling Emotional Intelligence revolutionized the way we think about personal excellence. Now he brings his insight into the workplace, in a book sure to change the shape of business for decades to come.

In Working with Emotional Intelligence, Goleman reveals the skills that distinguish star performers in every field, from entry-level jobs to top executive positions. He shows that the single most important factor is not IQ, advanced degrees, or technical expertise, but the quality Goleman calls emotional intelligence. Self-awareness, self-confidence, and self-control; commitment and integrity; the ability to communicate and influence, to initiate and accept change–these competencies are at a premium in today’s job market. The higher up the leadership ladder you go, the more vital these skills become, often influencing who is hired or fired, passed over or promoted. As Goleman shows, we all possess the potential to improve our emotional intelligence–at any stage in our career. He provides guidelines for cultivating these capabilities–and also explains why corporate training must change if it is to be effective.

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